For the thousands of families waiting to adopt a child, the most difficult and anxiety filled task is locating a birthmother who is willing to place her child with them. Before Adoption Online existed, families were limited to traditional means of networking such as classified ads and agency waiting lists. Adoption Online empowers families by enabling them to harness the technology of the Internet to aid in their quest.

"Adoption Online allows birthmothers to 'meet' waiting families in a stress-free environment such as their home or school” said Bob Chidekel, president of R&C Communications. "For adoptive families, Adoption Online provides nationwide publicity that is impossible to achieve any other way."

A woman facing an unplanned pregnancy can find the prospect of adoption confusing and filled with uncertainty. What kind of life will my child have? Will I ever get to see her again? How will I know I made the right choice? Adoption Online makes her task easier with a wide variety of features and tools.

“Our Find A Family™ custom designed search engine helps a birthmother zero in on a family that meets her expectations" says Chidekel. When a birthmother finds a family of interest to her, she can contact them either directly, or through their adoption professional.

Additional features include consistently designed pages for easy, confusion free navigation and other technical enhancements.

The results have been dramatic. Some families, after waiting years on an agency’s list, have found a birthmother less than a week after joining Adoption Online.

"While it’s true that anyone can easily put their own home page on the Internet, listing on Adoption Online, gives families the advantage of our experience, advertising both in conventional media and other Adoption related sites and our name brand recognition” Chidekel said.